Lionel Messi's Inter Miami Jersey Breaks Sales Records
Unprecedented Surge in Merchandise Sales
WEB Lionel Messi's transfer to Inter Miami shattered sales records for shirts within the first 24 hours of its announcement. The day following the momentous news, Inter Miami merchandise sales soared by a staggering 50 times compared to the previous average. The surge extended beyond Messi-branded shirts, encompassing a wide range of non-Messi branded shirts and youth jerseys.
MLS Sales Dominated by Messi Magic
Major League Soccer (MLS) recently unveiled the top-selling jerseys of the 2023 season, and Inter Miami's Lionel Messi jersey reigns supreme. According to the New York Times, an Adidas spokesperson attributed this remarkable achievement to the Argentine icon's immense popularity and global appeal.
In the past year alone, Messi's jerseys have amassed sales worth an astonishing $130 million. His transfer to Inter Miami has further fueled this sales frenzy, propelling the club to the top of the MLS sales charts.
Comments